Breakfast Briefing: Going Viral: What Every Employer Needs To Know About Social Media

Although many employers have embraced the benefits of social media for recruiting, marketing and business development, there are a number of legal pitfalls associated with its use/misuse by employees and management.  The law is struggling to keep pace with rapid technological and behavioral mutations, and employers can ill afford to be left behind. Foolproof inoculations may not exist, but an employer’s resistance to risk can be improved significantly by taking a proactive approach to social-media strategy.

Please join Seyfarth Shaw for a discussion of what every employer needs to consider regarding social media and its impact on human capital.

Topics include:

• Best practices: employee relations, policies, privacy and off-duty conduct
• “Protected Concerted Activity” wielded by the NLRB against even non-unionized employers’ social media policies and monitoring
• Use of social media to attract and screen potential employees
• When social media and trade secrets collide

We have partnered with Lawline.com to provide a video recording of this briefing to our clients and friends. If you cannot attend but would be interested in receiving a video recording link after the briefing that can be used to watch the program and receive CLE credit, please click the registration button and select Send Materials.