Matthew E.Moersfelder

Partner

Understanding that branding means more than the size of a trademark portfolio, Matthew works to develop legal strategies that fulfill broader business goals.


More About Matthew

Matthew advises clients on the full spectrum of intellectual property law matters, helping them develop, commercialize, and protect their most valuable assets in an increasingly technology-driven marketplace. He focuses on structuring, negotiating, and implementing intellectual property licenses and commercial agreements that enable innovation, support new business models, and align legal rights with strategic business objectives.

Matthew is frequently called upon to assist clients with new technologies, emerging platforms, and evolving distribution channels. He brings a practical, business-oriented approach to transactions, helping clients distinguish real risks from theoretical ones and translating complex legal concepts into clear, actionable guidance. His experience includes a wide range of agreements, such as IP licenses, technology and platform agreements, content and media deals, advertising and marketing arrangements, and other strategic commercial contracts.

Working with clients across industries—including media and entertainment, games and gaming, consumer goods and services, fashion and apparel, travel, health care, chemical distribution, and financial services—Matthew helps companies operationalize their intellectual property through effective contractual frameworks. He also advises on IP acquisition and due diligence, portfolio strategy and optimization, domain name strategy, and enforcement, ensuring that intellectual property rights are both protected and positioned to drive growth.

In addition, Matthew counsels clients on protecting and enforcing their rights in digital environments, including issues involving online use, domain names, and unauthorized exploitation of intellectual property. He advises clients in disputes in federal and state courts, before the Trademark Trial and Appeal Board (TTAB), and in arbitration proceedings.

  • JD, The George Washington University Law School
    with honors
  • BSE, University of Michigan
    Magna cum laude
    Quality Function Deployment (QFD) Institute
    Research Assistant, Virtual Reality Computer Programming Development
  • New York
  • Washington
  • US Patent and Trademark Office
  • US District Court, Eastern District of New York
  • US District Court, Southern District of New York